The Evolution Of CRM In India
Ravi is a Territory Manager for a leading bike manufacturing firm, in-charge of Post Sales & Service aspects of Haryana region. ...
Impact of Branding and Advertising In Low Involvement Segments
In a highly competitive and low involvement impulse segment, major players in the segment have shown good results through ...
Emerging Marketing Trends For 2014
As the economy is not showing a promising future but there is one industry in India where never recession comes. Be it ...
Pain Of Paying
Imagine that you go to a restaurant, and after having a wonderful meal, and the bill arrives. If you had the option of paying the bill ...
Marketing on Facebook When Where and How It Works?
Facebook(FB) was launched in 2004 as a social networking site where individual users could interact with other users, share status ...
How Can Your Brand Leverage From an Influencer Marketing Program to Build Socially Engaging Brands?
The science behind social media marketing is the most misunderstood by a few businesses as it being considered as another sales tool ...
Experiential Marketing – In The Rise
Experiential marketing is about delivering a live brand experience to the consumers, that gives them the opportunity to interact with ...
Mystery Users : The Digital Age Marketing Shopper
Mystery shopping as a tool of market research is not something new to the Marketing community. Mystery shopping is a technique in which ...
Results For 4th Article Writing Contest November 2013 | Marketing Bloggers
it’s really exciting to announce the results of “Marketing Bloggers Article writing contest” November 2013. We received 106 entries ...
Sixth Level Of Differentiation – Standing Out During Festivals
The article is authored by Seerat Jangda from IIM Lucknow and is the second prize winner of December article writing contest conducted ...